Cotton Cordell Big O C77 Oxbow

By A Mystery Man Writer

The Big O was Cotton Cordell’s first “million-seller,” the first square-lip crankbait ever created. This proven lure still catches plenty of big bass. The buoyant body and cover-deflecting ability is unmatched by other square lips. Three sizes are available (2-, 2½- and 3-inches) in a variety of fish-catching color patterns. The Big O started the square lip crankbait craze, and it’s still leading the charge.

The Big O was Cotton Cordell’s first “million-seller,” the first square-lip crankbait ever created. This proven lure still catches plenty of big bass. The buoyant body and cover-deflecting ability is unmatched by other square lips. Three sizes are available (2-, 2½- and 3-inches) in a variety of fish-catching color patterns. The Big O started the square lip crankbait craze, and it’s still leading the charge.

Cotton Cordell Big O - Perch

Cotton Cordell Big O Crankbait - Boutique l'Archerot

The late Cotton Cordell transformed Fred Young's wooden Big O carving into plastic in 1973 to create a tougher, more consistently running bait, and

Cordell C77 Big O

The Big O is the original square-lip crankbait and sold more than one million lures during its first season of production. It is known as one of

Cotton Cordell Big O - Perch - 2 in

Big O Swimbait - 2 ¼'' - Cotton Cordell

Cotton Cordell Big O Crankbait Natural Sports – Natural Sports - The Fishing Store

The Big O was Cotton Cordell’s first “million-seller,” the first square-lip crankbait ever created. This proven lure still catches plenty of big bass. The buoyant body and cover-deflecting ability is unmatched by other square lips. Three sizes are available (2-, 2½- and 3-inches) in a variety of fish-catching color patterns. The Big O started the square lip crankbait craze, and it’s still leading the charge.

Cotton Cordell Big O Super Shad 1/3 oz

COTTON CORDELL 3/PK BIG O 2-1/4 - Ecotone L'Ami Sport

cotton cordell/ BIG-O C77 - HONEYSPOT

Cotton Cordell Big O

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