Berkley Attractant - Pure Fishing

By A Mystery Man Writer

Berkley Fishing Shares New Forward-Facing Sonar Optimized Baits

Berkley Fishing Shares New Forward-Facing Sonar Optimized Baits

New Berkley LiveScope Baits: Krej, Finisher & Power Switch lures

PowerBait 1.1 oz Rainbow Trout Bait Nuggets by Berkley at Fleet Farm

Berkley Attractant - Pure Fishing

For decades Berkley has pushed the efficacy and catch rate of our Gulp!® soft baits and attractants responsible for catching fish all over the globe.

Berkley Scented Flicker Shad® Tiger Pack

PowerBait® Saltwater Rattle Shrimp - Berkley® Fishing US

Berkley Gift Guide - Pure Fishing

Purpose-Built for Forward Facing Sonar - The Power® Switch gives you the control to “switch” or react to the fish or structure you see whenever and

Berkley PowerBait® Power® Switch

Berkley Gulp Saltwater Sandworm Bloody 2in

Berkley Gift Guide - Pure Fishing

Add to your crappie fishing gear and make your time on the water more rewarding with Johnson Crappie Buster Shad Scales. This fishing lure gel is ideal for filling tube jigs or using topically on cranks to attract crappie. With reflective micro scales to mimic descaling prey and a shad scent and flavor, Shad Scales emulate real shad, a top prey for crappie.

Johnson Crappie Buster Shad Scales

2006 ICAST Lure Coverage Pure Fishing Berkley Gulp Power Bait

The Berkley Lab: A Sneak Peek Inside Fishing's Area 51